Whether you are an individual or a business, you should consider online security as well as the security of your home or business. Not only will you feel safer, but it will also protect the people who visit your site. In today’s fast-paced technology world, you need to understand the potential threats and make sure you’re ready for anything. So let’s start with SSL & TLS Certificates.

SSL – Secure Socket Layer

SSL Certificate is a technology that serves for secure internet connection and protection of data transfer between two systems. Prevents the reading and editing of personal information. When we talk about data transfer between two systems, we mean a server and a client – for example, an e-shop and a browser or a server and a server – for example an application with payment information.

An SSL Certificate is, in another sense, a computer file or code that tells site visitors that their data are safe. So if you fill in the form on the page or make a payment, the SSL certificate helps to protect all sensitive information by encrypting it during transmission.

TLS – Transport Layer Security

A TLS certificate is a higher and more secure version of SSL. It is also the forerunner of SSL.

When TLS was introduced in 1999, the world began to move away from SSL. SSL certificate has long been a familiar concept, even though it is already fully depreciated and modern systems no longer support it at all.

How do you know if the site you are visiting is secure?

Simply look at the address in a web browser, and if you see HTTPS (Hypertext Transfer Protocol Secure) there, the site is secured. Conversely, if you only see HTTP there, it is quite likely that your personal information is not entirely safe. TLS serves the most to protect the connection between the client and the server, but it also includes email security, VoIP calls & other connections.

Now, the question is – are there other than security benefits of SSL/TLS Certificate?

You would be surprised, but Yes! Let’s see what other benefits we can find.

Improved Google Ranking

As you probably know, SEO helps you find a better place when searching on Google. An SSL certificate is the easiest thing you can do to increase your SEO ranking.

E-Commerce

Displaying an SSL seal on your site can increase conversions between visitors and sales, reduce shopping cart exits, and can result in higher average purchases; because it provides customers with a guarantee that their data will not be manipulated.

Without SSL encryption, packets of information pass through networks in full view, and without third-party authentication, you don’t know if the site is really a trustworthy company.

In 2018, Google announced that sites without an SSL certificate in Chrome would be reported. If a visitor uses Chrome, a message will pop up when they open the page, notifying that the page is not secure. Of course, this will immediately discourage people, because who would like to share their personal information with the risk of leakage.

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